Week 2 Islam 10/40 Window

Pakistani Punjabis

Origin
Pakistan
Religion
Islam
Population in NYC
~120,000
Neighborhoods
Kensington, Brooklyn
Joshua Project
Unreached / Joshua Project referenced
Frontier Status
No
Week 2 of 52

Many Pakistani Punjabis come primarily from the Punjab region of Pakistan, where ইসলাম is deeply woven into daily life and where access to the Gospel has often been limited by strong religious and social boundaries.

Culturally, they tend to value family honor, hospitality, community reputation, and close intergenerational ties. Language, shared meals, celebration, and loyalty to family networks are often central to how identity is lived and preserved.

In New York City, Pakistani Punjabis are often connected through extended family, business relationships, and community circles, maintaining their traditions while adapting to the opportunities and pressures of urban life.

Many may have some awareness of Christianity, but often only from a distance, and personal relationships with committed followers of Jesus can still be rare.

Within this reality, friendship matters deeply. Through consistent presence, cultural respect, and a compassionate witness to Jesus, trust can grow—and space can open for honest conversations about truth, hope, and salvation in Christ.

Country of Origin

This people group is connected to the Punjab region of Pakistan, known for its strong family structure, deep cultural traditions, and Islamic identity, where honor, hospitality, and community life are central.

Where they are in New York City

This profile highlights a community with meaningful presence in Kensington, Brooklyn. These locations should be treated as ministry-oriented guidance for awareness and prayer.

Background

Many from this community carry deep ties to language, family honor, and homeland identity. Diaspora life can create both challenges and new openness, making friendship, consistency, and compassionate witness especially meaningful.

Prayer Points

  • Pray that Pakistani Punjabis would encounter Jesus in a personal way that speaks to their deep value of honor, family, and truth.
  • Pray for openness to explore the Gospel beyond cultural perceptions and inherited beliefs.
  • Pray for meaningful relationships within family and community networks where trust can grow over time.
  • Pray for the Holy Spirit to reveal Christ clearly—through Scripture, conversations, and personal experiences.
  • Pray for believers to engage with humility, patience, and courage, reflecting the love of Jesus in both words and actions.

Scripture

Revelation 7:9

How to Engage

Visit local businesses, listen well, honor family and culture, and ask God for genuine friendships shaped by humility and patience.

Research Note: People group classification, frontier status, and 10/40 Window references are based on Joshua Project mission categories.

Local Christian Presence

Within a 10-minute walking distance

Near the area where this community is found in Kensington, there is already a visible Christian presence. The churches listed below are not evaluated or endorsed, but they are part of the spiritual landscape nearby. We invite believers to pray that physical proximity would become spiritual encounter, faithful witness, and loving engagement.

International Baptist Church

Baptist Tradition
312 Coney Island Ave, Brooklyn, NY 11218

Beverly Presbyterian Church

Presbyterian Tradition
254 E 8th St, Brooklyn, NY 11218

Christian Church of Brooklyn

Evangelical / Independent Christian
1115 Church Ave, Brooklyn, NY 11218

Pray that what is near would become known, and that the witness of Christ would be seen with clarity, humility, and love.